A Case Study of Qualitative Factors in Making Venture Capital Investment Decisions

dc.contributor.advisorStokes, Alexis
dc.contributor.authorBrunner, Frances
dc.contributor.committeeMemberMinifie, Jana
dc.contributor.committeeMemberHood, Matthew
dc.date.accessioned2017-05-15T18:04:42Z
dc.date.available2017-05-15T18:04:42Z
dc.date.issued2017-05
dc.description.abstractWhen a startup requires large capital backing, it can expect to seek out the venture capitalist. Understanding the process and priorities of the venture capitalist is necessary to gain funding approval on more than just a good business plan, a positive revenue model, or being a likeable person. This study gives a current view of the modern venture capitalist and the elements of their decision making for the edification of entrepreneurs in the funding stage, to understand and avoid pitfalls of their presentation and unspoken communication for nonfinancial components of their business persona. Five interviews have been conducted with venture capitalists residing in the Austin area and two interviews with subject matter experts (SMEs) who have been directly influenced and are consultants in venture capital decision making. These individuals have shared their experiences and methodologies in finding inimitable opportunities for high growth ventures. An explanation of venture capital review methods is presented, followed by a case study and summary of commonalities and contradictions between interview outcomes.
dc.description.departmentBusiness Administration
dc.formatText
dc.format.extent118 pages
dc.format.medium1 file (.pdf)
dc.identifier.citationBrunner, F. (2017). A case study of qualitative factors in making venture capital investment decisions (Unpublished thesis). Texas State University, San Marcos, Texas.
dc.identifier.urihttps://hdl.handle.net/10877/6567
dc.language.isoen
dc.subjectVenture capital
dc.subjectInvestment
dc.subjectAustin
dc.subjectNetworking
dc.subjectStartup
dc.subjectCrowdfunding
dc.subjectSeed capital
dc.subjectIPO
dc.subject.lcshVenture capitalen_US
dc.subject.lcshNew business enterprisesen_US
dc.subject.lcshEntrepreneurshipen_US
dc.titleA Case Study of Qualitative Factors in Making Venture Capital Investment Decisions
dc.typeThesis
thesis.degree.departmentBusiness Administration
thesis.degree.disciplineBusiness Administration
thesis.degree.grantorTexas State University
thesis.degree.levelMasters
thesis.degree.nameMaster of Business Administration

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